News Image Nearly three-quarters of the British population do not like their body shape, it has been revealed.

Research by found that despite the general feeling of negativity surrounding their figures, only a third of people are actually taking any action to change their weight.

A lack of time was cited by two-thirds of people, followed by two-fifths who said they simply did not enjoy exercising.

"It is clear that time management is an issue affecting many people, as is the fact that many people do not see the results they want quickly enough," said the firm’s managing director Oliver Cookson.

The survey also revealed that 40 per cent of women and 19 per cent of men have tried a "deprivation diet" as a way of losing weight.

Mothers with young children are the most likely to seek cosmetic surgery as a way of changing their shape, it has been found.

A Mintel survey showed that tummy tucks and liposuction were the two procedures most sought-after among this group.ADNFCR-1234-ID-18606319-ADNFCR

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